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Rise of Value added bakery products in Indian market

by admin1
September 18, 2021
in Food
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Rise of Value added bakery products in Indian market
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The bakery industry in India is witnessing strong growth. It’s a huge industry with a lot of promise and potential, and employs a large number of people.

In fact, in India alone, there are over a million unorganised small-sized bakeries and approximately 2,000 organised or semi-organised bakeries. Hence, the bakery industry is the largest of all the segments of India’s food processing industry.

Of this, about 80 per cent is captured by bread and biscuits that are items of mass consumption. India, in fact, is second only to US in terms of biscuit production.

As breads and biscuits come within the fast-moving consumer goods (FMCG), they are consumed daily by the consumers which is the primary reason for the sales of these products in India

Rise of value-added bakery products
The popularity of bakery products has further been stimulated by the growth in the fast-food chains as they are used for burgers, snacks, and sandwiches. Moreover, introduction of value-added bakery products has given a boost to the overall market growth. Apart from this, busy lifestyles, evolving eating habits and western influence have resulted in a strong demand for the bakery products in India.

Bakery products have also become famous nowadays because of their high nutritional value and affordability that also make them an item of huge consumption. With regards to bakery products, consumers are asking for newer options and the industry has been experiencing a fortification of bakery products to satisfy the burgeoning appetite of the health-conscious Indian population.

In India, bakery industry holds an important place within the food processing industry and is a traditional activity. Many healthy wheat-based products have also been launched in the Indian bakery segment that are quickly becoming the most sought-after items. The increasing presence of bakery chains has further triggered the overall growth of the sector.

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Tags: Bakery ChainBakery IndustryBakery Productsfood processing industryFortificationHealthy FoodIndiaValue Added Products

admin1

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